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Category: Outcomes

The Powerful Connection Between Alignment and Growth

August 6, 2018 Author: Al Cini Category: About Alignment

Brand and Culture Alignment can be measured and managed to accelerate growth. Over a period of 3 years (2013-2015) we studied 620 people in 64 different organizations – commercial and not-for-profit, media, manufacturing, and professional service delivery –  to confirm that programs like our Brand and Culture Alignment Toolkit (BCAT)…

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ALIGN AND INSPIRE

  • The Powerful Connection Between Alignment and Growth August 6, 2018
  • Does Your Company Support Its Brand Internally? July 29, 2018
  • Five Principals of Internal Branding July 29, 2018
  • Forming Effective Organizations Takes PEOPLEWORK, not Paperwork July 29, 2018
  • A DIY Alignment Exercise to Re-Boot and Re-Align Any Team July 23, 2018

Categories

  • About Alignment (3)
    • Outcomes (1)
  • BCAT Model (1)
    • Harmony (Caretakers) (1)
    • Innovation (Creators) (1)
    • Precision (Experts) (1)
    • Resolve (Drivers) (1)
  • Brand (3)
    • Internal Branding (2)
  • Culture (2)
© Copyright 2019 by CMC of NJ. All rights reserved. Brand and Culture Alignment Toolkit, BCAT, and the BCAT logo are all trademarks of CMC of NJ. The BCAT survey instrument, training materials, Personal Alignment Planning forms, and other BCAT support resources are made available under license to our authorized associates, partners, and Certified BCAT Practitioners.
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